Our Mission

Admidefrip Office

At Admidefrip, we believe that financial literacy is not a luxury—it's a necessity. Our mission is to make financial education accessible, relevant, and practical for every Ghanaian, regardless of their background, education level, or economic status.

Founded in 2012 by a group of passionate financial educators and advisors, Admidefrip was born from a simple observation: while Ghana's economy was growing and evolving rapidly, many citizens lacked the financial knowledge to navigate this new landscape successfully. Foreign financial education materials rarely addressed the unique challenges and opportunities in Ghana, leaving a significant gap in practical, locally-relevant resources.

We set out to change that by developing financial education materials that speak directly to Ghanaians' everyday realities. From understanding mobile money systems to planning for traditional ceremonies, from navigating family financial obligations to building wealth in Ghana's unique investment landscape—our resources address the specific contexts that Ghanaians face.

Over the past decade, we've grown from a small workshop in Accra to Ghana's leading provider of financial education resources. Our materials are now used in schools, banks, community centers, churches, and homes across the country, helping thousands of Ghanaians take control of their financial future.

Our Values

Accessibility

We create resources that are accessible to all Ghanaians, regardless of education level, location, or economic status.

Cultural Relevance

Our materials respect and integrate Ghanaian cultural contexts, values, and financial realities.

Practicality

We focus on practical, actionable financial knowledge that can be immediately applied to improve lives.

Integrity

We provide honest, unbiased financial education that puts people's best interests first.

Empathy

We understand the financial challenges Ghanaians face and create supportive, non-judgmental resources.

Innovation

We continuously develop new ways to make financial concepts clear, engaging, and accessible.

Our Impact

75,000+
Ghanaians Educated
350+
Community Workshops
120
Schools Partnered
12
Years of Service

Our work has helped thousands of Ghanaians transform their relationship with money. Through our resources and community programs, we've seen:

  • Families establishing their first emergency funds
  • Small business owners separating personal and business finances
  • Young professionals starting investment journeys
  • Communities establishing savings groups
  • Schools implementing financial literacy programs
  • Reduced debt stress and increased financial confidence

Meet Our Team

The passionate experts behind Admidefrip's financial education revolution

Team member 1

Akosua Mensah

Founder & CEO

Former banking executive with 15 years of experience who left corporate finance to pursue her passion for financial education. Akosua holds an MBA from University of Ghana Business School and is a certified financial educator.

Team member 2

Grace Agyapong

Head of Education

Former secondary school teacher with a passion for making complex financial concepts accessible to everyone. Grace oversees curriculum development and educational partnerships with schools and community organizations.

Team member 3

Kwame Ofori

Financial Research Director

Economist and financial analyst with expertise in Ghana's financial markets. Kwame ensures all our materials contain accurate, up-to-date information about Ghana's unique financial landscape and opportunities.

Team member 4

Abena Boateng

Community Outreach Manager

Social worker by training with a passion for grassroots financial education. Abena coordinates our workshops in rural communities and urban neighborhoods, ensuring our resources reach those who need them most.

Team member 5

Kofi Ansah

Product Development Lead

Former graphic designer with a knack for making complex information visually engaging. Kofi leads the creation of our educational materials, ensuring they are both informative and accessible to diverse audiences.

Our Partners

Organizations we collaborate with to expand financial education in Ghana

Ghana Education Service
Bank of Ghana Financial Literacy Initiative
Ghana Association of Bankers
Microfinance and Small Loans Centre
National Board for Small Scale Industries
Ghana Investment Promotion Centre

Join Our Mission

Together, we can create a more financially literate Ghana. Whether you're an individual looking to improve your financial knowledge or an organization interested in partnership opportunities, we welcome you to join our community.